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3 signs your sales team is misusing discounting

Discounts are the proverbial ‘double edged sword’. Discounting is without a doubt a powerful tool in the right hands when used sparingly. Having worked with so many organisations in the past, we have discovered that discounting is largely misused and can cause more harm than good. If you are a sales leader and wondering if your team is using discounting correctly, here are 3 signs that might point to misuse of discounting. Your team is using discounting as a closing technique Are you coming across more and more deals where the deal closed because your team member ended up giving a 10% discount? You might argue that the discount closed the deal but our experience has shown that such deals are

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